Online Marketing Essentials Blog

From an early age, we are taught to say "please" and "thank you". It shows good etiquette when dealing with people. But what is underlying all of these good manners that we share? By knowing when (and when not) to use these terms, makes their usage that much more meaningful when done correctly.

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Writing takes practice. When you are on a timetable to deliver your piece, the stress can exacerbate writer's block. Putting out a weekly or daily periodical places pressure on you to find new material or present information in a new way. When you start a blog, it may be daunting to find topics to discuss. Do not despair--there is inspiration all around you.

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Is your business serving your customers to the best of its ability? Prove it.

You might have suited your customers years ago, but as times change, so may your customers needs. Maybe your customers don't want anything to change with the business. Maybe they have heard about a new trend that you can easily adopt and provide them. You won't know until you ask them.

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There is a direct correlation between the frequency of updates to your website and improved search result ranking. Search engines like active websites and promote active websites over more static ones.

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The demands of running a business can easily become all-encompassing. The daily tasks of administration and marketing sap resources from revenue-generating time. Quite soon, 24-hours is not enough time to get it all done, and work continues to pile up. Before pressures get to this level, you need to take a break.

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You are great. You might even know you're great. How do your potential customers know your are so good? Do you tell them? If you do, chances are they will not believe you.

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Charities are vast and varied. Their website designs can be humorous or serious. One thing that binds them together is the need to have eight elements on their home page. These items are:

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It is not enough these days to run your business and do a bit of advertising and administration to keep it going. With Internet communication getting distributed across multiple types of websites, and with more people participating in that communication, there are more opportunities for that information to get misinterpreted. Even if you do not have a social media page, information about your business is still being discussed. By not participating in the Internet communication, you are permitting other people to own your message.

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In 1967, toll free numbers were used for companies to gain new customers and retain existing customers, by having the business pay for the call instead of the customer. Enter 800 numbers.

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Coming up with copy for a web article may be hard enough. Now you are having me style my words for a computer?!! Relax. It may be a little easier than you think with this method.

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Rob is amazing....always there for our charity, always ready to help, advise and guide me personally through the maze of internet advertising. I cannot recommend him or his work and integrity enough.

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